主讲人：Jose Ramon Saura教授
讲座时间：2022年10月13日 19:30-21:30
讲座地点：线上：ZOOM会议，链接：https://us06web.zoom.us/j/82401601732?pwd=U05iTlI5d3g5ZkRoZ2crNTVVZmRPZz09
会议号：824 0160 1732
密码：000000
主讲人简介：Jose Ramon Saura，教授，Rey Juan Carlos University (Spain)（西班牙胡安卡洛斯国王大学）商业经济系数字营销方向终身教授。SSCI一区收录期刊Technological Forecasting and Social Change，SSCI二区收录期刊Frontiers in Psychology客座编辑，期刊Marketing and Management of Innovations编委会成员。在国际知名Journal of Business Research、Technological Forecasting and Social Change等期刊发表论文40余篇。
讲座摘要：In this new data-based era, originality and creativity as well as the methodological processes used should be focused on innovation. Editors of journals of high impact prefer original and new approaches rather than traditional methods profoundly developed in the recent past. This talk presents strategies to publish scientific articles in reputable and impactful journals. To this end, Dr. José Ramón Saura, Editor, and Guest-Editor in reputed journals presents examples of research approaches based on creativity and originality in research studies. Dr. José Ramón Saura will explain a few case studies of topics to publish in the journals "Economic Research" and "Frontiers in Psychology".
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